||T.L. Enninga(lid lectoraat) , M.M. Manschot(externe) , C. van Gessel(externe) , J. Gijbels(lid lectoraat)
||Kenniscentrum Technologie en Innovatie
||Economie en Management|Communicatie en Journalistiek|Techniek en Design
||Service design is literally the design of services.
Service designers improve existing services or
design completely new ones. Nothing new so far.
Services have been around for centuries, and every
service was conceived and designed by someone.
However, service design takes a different angle;
a different perspective as its starting point: it is a
process of creative inquiry aimed at the experiences
of the individual user.
‘Service design, insights from 9 case studies’ is
the final publication of the Innovation in Services
programme. During this programme, creative design
agencies applied the methods of service design in
nine different projects.
||service design; participatory design; research; co-design;
|Full text version