Immersive Journalism and the Engaged Audience

Duration: 2018 - 2020
Involved research group: Journalism in Digital Transition
Involved professor: Yael de Haan
Involved researchers: Kiki de Bruin, Nele Goutier, Anne Nienhuis
Involved course: School for Journalism

Through immersive techniques, such as 360 degree video, Virtual Reality and Augmented Reality, the news audience becomes part of the story. This should emotionally engage the audience with news events. Whether immersion truly enhances the emotional engagement of the audience and whether this contributes to the informative and interpretive functions of journalism is unclear. The goal of this research project is therefore to gain a better understanding of immersive journalism and how it affects the public function of journalism. This is a two-year mixed-method SIA-Raak reseach project, in collaboration with Dutch public media organisations (KRO-NCRV, NOS, NTR and VPRO) and the University of Amsterdam (UvA), the University of Vienna and the Dutch Institute for Sound and Vision.